The Dairy Business Association pursues policies to enhance our members' ability to work, play and plan for their farms' future in Wisconsin.

DBA is a nonprofit organization of Wisconsin dairy farmers, milk processors and business partners who work together to boost the state's dairy community. DBA’s integrated approach, with farmers alongside industry partners, is a unique model that fosters collaboration and innovation for the collective good of the dairy community. We focus on advocating to advance the dairy industry at the state level. DBA represents more than 250,000 cows in Wisconsin and has over 650 members. 

A DBA membership is an investment in YOUR future. 

DBA names Tom Crave 2023 Advocate of the Year

Every year, the Dairy Business Association presents its annual Advocate of the Year award to a farmer who exemplifies that advocacy spirit.

The Dairy Business Association honored Tom Crave of Crave Brothers Farm with the association’s Advocate of the Year award for his role in shaping Wisconsin’s dairy community. The award was presented during DBA’s Dairy Strong conference at the KI Convention Center.

The Crave family farm in Waterloo, Wis., is home to 2,100 milking cows, 1,400 heifers and more than 2,500 acres of cropland.

“I’m very honored. This means quite a bit to me considering that it comes from my peers and a very worthwhile organization,” Crave said. “I appreciate everything DBA does for the dairy industry and I am proud to be part of it and to be part of the voice of dairy farmers in Wisconsin.”

Crave firmly believes in implementing sustainability practices and technologies on the farm, including reducing tillage and crop rotations. In 2006, the Craves added a manure digester that has provided power for more than 300 area homes and reduced methane emissions.

In addition to the family’s farm, the brothers launched a farmstead cheese operation in 2001, which produces several award-winning cheese varieties.

Learn more about the DBA Advocate of the Year.